Lookalike

Lookalike refers to a person or thing that closely resembles another in appearance or characteristics. In various contexts, it can denote a similar item, model, or design that mimics the features of an original. For example, in marketing, lookalike audiences are groups of consumers who share similar traits with a company’s existing customers, allowing businesses to target their advertising more effectively. The term can also apply in social contexts, where someone may identify as a lookalike of a celebrity or a well-known figure, often for entertainment purposes or as part of a tribute. Overall, a lookalike emphasizes similarity and resemblance between entities or individuals.